Lisa Zollars | Director of Finance
As part of the Graves Hospitality Executive Team for over a decade, Lisa has established herself as an invaluable resource managing the financial and administrative operations for all Graves Hospitality projects, both currently operating and under development. As a strategic financial business leader, Lisa oversees all development, management and operation budgets. With a keen eye for numbers and a vast knowledge of successful business principals, Lisa plays a key role in identifying, implementing and maintaining accurate and detailed accounting processes that ensure Graves Hospitality is consistently delivering relevant, demand-generating products and services to both its guests and its team members.
With over 15 years in the industry, Lisa brings the financial expertise necessary to successfully implement Graves’ signature brand strategy while maximizing a return on investment. Her adept understanding of financial outcomes uniquely positions her to proactively advise on operational improvements and management strategies, creating a company-wide system of checks and balances that continually eliminate inefficiencies and increase bottom line profits. A life long force in the hospitality industry, Lisa has held many roles which provide a wealth of experience and strategic insight to her current position. Prior to Graves Hospitality, Lisa worked with CSM Lodging where she was instrumental in new system implementation, process improvements and cost saving initiatives. Valued for her knowledge both in and out of the office, Lisa currently serves on the board of trustees for both the Greater Metropolitan Hotel Employers-Employees Health & Welfare Fund and the Bar & Restaurant and On Sale Pension Fund.